| PITTSBURG
STATE UNIVERSITY
LICENSING PROGRAM
The
Pittsburg State University Licensing Program is a member of the Independent
Labeling Group. This is a group of colleges/universities that run their
own independent licensing programs. By using this label, it is easier
to identify your products and not be confused with counterfeit goods.
Your licensed products should already be displaying the Collegiate Licensed
Product label.
As part of your license agreement and pursuant to paragraph 8, Identifying
Labels, this office is giving notice that all products manufactured under
your licensing agreement must display the Independent Labeling Group label
and the label must contain your company's name.
The labeling group has enclosed the names of the licensed label suppliers
which offer competitive pricing on labels and hang tags:
Bankers Advertising Company Label
Tech
Brian Johnson or Brenda Severson Jay Sumner
or Kirk McShurley
Box 2060 1100
E. Seymour St.
Iowa City, IA 52244 Muncie,
IN 47302
phone 319/354-1020 phone
800/359-2155
fax 319/338-0943 fax
317/747-1236
Label Color Rules... Does the label have to be red?
Some Independent Labeling Group member schools have had request
from their licensees to modify the label color black or blue. While we
would prefer that the label is red with blue highlights as shown in the
art sheet, the group feels that the label design itself is more important
that the color and that when the label is a single color black or blue
is acceptable.
Does the Independent Label have to appear on products other than
wearing apparel and large products? What about novelty items like key
chains and class rings?
The label is designed to be used on all officially licensed products.
For small items such as class rings and novelties, the label should be
required only as part of the product packaging, display or point-of-purchase
support material, such as brochures.
Must a single label manufacturer be used to print licensees's
labels?
Some licensees are moving toward using a hang tag which identifies all
of the labels associated with their licensees, including pro sports properties'
labels and the Collegiate Licensing Company label. Is this acceptable?
Yes, it is acceptable for pro sports properties and the Collegiate Licensing
Company label. However, those schools who have not joined the Independent
Labeling Group and do not use the Collegiate Licensing Company or Licensing
Resource Group as an agent, should not have the option to use their own,
unique labels on the same hang tag as the Independent Labeling Group.
These schools have their own separate and unique label that should not
appear in conjunction with the Independent Labeling Group's label.
The reason is that the Independent Label is a group label, one that is
designed to allow licensees to use one label instead of many different
labels. Should the group label be combined on a hang tag with a single
school label, the single school would enjoy an unfair competitive advantage
in the marketplace relative to those schools who have put their own identifying
marks aside for the good of the group and the industry.
Is each licensee required to print their name on the group label?
If a licensee places the independent label on products that do not state
the manufacturers of the final imprinted product, the label MUST state
the licensee's name. Should the name of the licensee be prominently displayed
elsewhere on the garment, such as on the screen print or neck tag, it
is NOT mandatory for the licensee to print their name on the independent
label.
In addition, 5" X 7" and 8" X 10" cards which depict
the label design have been printed and are available on heavy stock material.
They are perfect for licensees, college bookstores and other retailers
to advertise the fact that their merchandise is officially licensed Logo
sheets with several sizes of clip labels and pms colors are also available.
To order these support materials call Mark Abbott or Joyce Rossie at the
University of Iowa Licensing Program 319/354/-5309. These materials are
supplied at no charge.
Contact Information:
Independent Labeling Group
University of Iowa Licensing Program
412 Carver Hawkeye Arena * Iowa City, IA 52242-1020
Telephone 319/354-5309 * FAX 319/337-46006
If you have questions regarding this program please contact our office
at (620) 235-4148.
|
|